Showing posts with label data. Show all posts
Showing posts with label data. Show all posts

Monday, June 3, 2013

Have you looked at your database lately?


Chances are, it is full of addresses that have changed zip codes, have lots of duplicate records , or even worse - the record gets rejected by USPS because of key-in errors and sloppy data etry. 

All that effort you put into capturing data about your customers or prospects is only valuable if you can use it.  Clean up your database for better response.

DBS will quickly and economically turn your data into a form that you can use for mail merging and accurate reports, and return it to you in a convenient format that will work with your current software.

· Data Conversion
· Eliminate Duplicate Records ( Merge/Purge )
· Field Parsing
· Address Standardization
· Upper / Lower Case Mailing File
· NCOA (National Change of Address)
· Data Append (telephone numbers, email address etc.)
· Update Area Codes and Zip Codes
· Data Entry
· Repair Key-In Errors
· Personalized Laser Letters
· Database and Report Creation


 DBS - helping you mail smarter!

Friday, October 5, 2012

Important - Required New Design Changes for Self Mailers

Design Changes Required for Self-Mailers in 2013

The United States Postal Service® (USPS®) published the final regulations for Folded Self-mailers (FSM's) and other unenveloped pieces in the December 1, 2011 Federal Register.

These final rules take effect on January 5, 2013, so Mailers need to make plans to use up remaining stock and to make design changes for affected mailpieces that will mail after the effective date.

 These new rules do not apply to cards, envelopes, booklet style letters or mailpieces designed to carry discs - only self-mailers.

The notice lays out other specific requirements:
  • Length: A minimum of 5 inches and a maximum of 10.5 inches.
  • Height: A minimum of 3.5 inches and a maximum of 6 inches and
    Maximum thickness of 1/4".
  • The final fold must be at the bottom
  • Rectangular within an aspect ratio (length divided by height) of 1.3 to 2.5, inclusive (see Domestic Mail Manual 601.1.4)
  • The paper basis weight for folded self-mailers is based on book-grade paper unless otherwise specified and varies depending on the total weight of the mail piece.
  •  Minimum of two tabs
  • Can not use perforated tabs.
After January 5, 2013, folded self-mailers that do not meet these requirements will be assessed postage as follows: First-Class Mail® and Standard Mail® customers will pay nonmachinable prices; Periodicals mailers will pay nonbarcoded prices.

Please visit the USPS website to see all of the new rules affecting self-mailers.

https://ribbs.usps.gov/fsm/documents/tech_guides/FSMWorkshopPresentation.pdf

DBS - Helping You Mail Smarter

Wednesday, September 19, 2012

Intelligent Mail Barcode

Will you be ready?


One of the biggest change is that instead of just being an option, the USPS is making IMB (Intelligent Mail Barcode) a requirement in order to qualify for automation discounts.

Intelligent Mail Barcode replaces the barcodes that are currently used for processing high voume mail for automation discounts.  The final ruling was posted on the Federal Register website on May 3rd.


The Intelligent Mail barcode is used to sort and track letters, cards and flats and offers greater versatility by allowing many services to be requested and embedded within one barcode. 

This REQUIRED new change will impact ALL volume mailers that get automation postal discounts including:

      - First-Class Mail - letters and flats
      - Standard Mail (Bulk) - letters and flats
      - Periodicals - letters and flats
      - Bound Printed Matter - flats
      - Business Reply Mail

You should immediately start thinking about.............

-- Who prepares your mail - do you process in-house or is it outsourced to a mail service provider (also known as mail house, or lettershop).

-- Does your mail service provider plan to have the software installed and be fully compliant before January 28, 2013 to print IMB and will their capabilities include basic or full-service.

-- If your mail is processed in-house, steps should be taken now to get your mailer ID code and make sure software is installed and compliant prior to January 28, 2013.

-- Do you need to change providers based on capabilities?

-- Compliance with IMB could result in needing to make design changes that could include more white space for addressing and the barcode on business reply mail.

-- Has your database been cleansed and updated?  NCOA (National Change of Address) is required now for all automation discounts and is currently enforced (or in the alternative, add "or current resident" to the addressing).

Failure to comply with IMB will result in loss of automation discounts on your mail - result:  higher postage.

Diversified Business Services (DBS) is already working with our mail service providers to make sure your mail will be fully compliant before January 28, 2013.  Make sure your outsourced providers are aware of this new requirement and fully on board -- this includes printers, graphic designers, mail houses and letteershops, and database managers.

Go to the USPS site for more information on Intelligent Mail Barcoding:

Overview to Intelligent Mail Service: 
https://ribbs.usps.gov/intelligentmail_guides/documents/tech_guides/OverviewIntelligentMailBasicService.pdf

Intelligent Mail Guides and Technical Specifications
https://ribbs.usps.gov/index.cfm?page=intellmailguides